Design is at the core of Human Connection. Design is emotional. It makes people feel. As a designer, my role is to create a world people never knew about and now need, want, or could have. It’s why I left the corporate world to support small businesses, entrepreneurs, and people looking to create connections and memorable experiences.
Liz is that ‘unicorn of a Creative Director’ we CMO’s all yearn for. She can drive transformative projects bringing her experience and expertise while also understanding that sometimes the reality of life also requires quick-turnaround projects. In over a decade of knowing Liz- I’ve seen her do it all. Two total corporate rebrands where she worked as creative lead- tirelessly with all of her talent, heart and design acumen to -literally- elevate the overall value of a company. At the same time, Liz is also unafraid to sit at the receiving end of those last minute ‘brilliant brainchilds’. Whether it be designing a t-shirt (for tomorrow’s event) in an hour or a poster with a robot impersonating Fiddler-on-the-Roof’s Tevya, Liz can take a sapling of an idea and turn it into pure magic. She is warm and witty and wonderful. A talent who cares deeply for her craft and a seasoned marketer who understands designs role and value in enterprise marketing.
Not only is Liz one of the most creative people I know - whose design work is surpassed by none, she is an exceptional marketer who specializes in building brand strategies and carrying them out through the proper channels. Having had the pleasure of working with Liz for several years, she undoubtedly is an excellent project manager with the impressive ability to juggle multiple projects and never miss a deadline. Liz truly is one of the best in the business and her marketing & industry insights are an added benefit to any team.
Liz is the professional you want in your corner. I’ve watched her build her own brands and others with a singular flair and sophistication. I’ve seen her in stressful situations remain calm and a professional, even at times where I was the one causing the stress. I highly recommend Liz for your branding, design and marketing needs.
I’ve had the pleasure of working with Liz at two companies, both with successful exits. I believe both could not have achieved their ultimate success without the help of Liz at the foundation of their corporate brand strategies. Her creativity, combined with her business acumen, makes her a stellar compliment to any organization looking to move beyond average and/or stagnant.
Liz has a brilliant eye for creativity and was a key driver for many critical components of the CrowdFlower to Figure Eight rebrand. From digital design to interesting tangible creative assets for the office, Liz evolved the look and feel of the company to a much more grown up, enterprise focused language. She is phenomenal in building value in a company’s brand.
I highly recommend working with Liz! Working alongside her is like standing next to an electric charge. She is a visionary, a creative, kind, generous, diligent, a get-it-done woman, good at everything and a great person to be around. She inspires me to work harder and is a great example of what women in charge are capable of.